One of the hottest labels of the moment, Off-White, produced an exclusive capsule collection for Browns and Browns East, and Hello Flamingo worked closely with the creative team at Browns to produce a window scheme for their South Molton Street boutique and an instore pop up area for their Browns East location in Shoreditch.

Graphic floral prints and striking striped tapes covered the boutique windows, mixed with oversized Off-White branding and lush foliage, while bespoke rails branded with the same striped tape were used next to a forest of greenery in the Browns East store. Illuminated lightbox signage was also produced to highlight the collection.