Stella McCartney – All Together Now


Hello Flamingo were very excited to work with the creative team at Stella McCartney for the launch of ‘All Together Now’ – a new collection inspired by The Beatles ‘’Yellow Submarine’’ film.


This iconic piece of work is celebrating its 50th anniversary, and the vivid hand-drawn imagery, by German artist Heinz Edelmann, features heavily on the new collection.

We manufactured sets for Old Bond Street store, Selfridges 2nd floor Atrium Pop Up and department store Vitkac, Poland.

The sets included bespoke clothes rails, cylindrical plinths, Beatles figures with playing music and headphones to engage the customer in the moment!

The Selfridges Pop Up has a 20 metre wide, high gloss purple wall showcasing a fabulous Yellow submarine, with the film playing though the portholes. The cash desk adds a pop colour of bright yellow and a giant screen above shows more footage from the film.

Working on such an exciting project for the client, and with such amazing content, has been a real honour for the Flamingo team, all great fans of The Beatles



31st July 2019

Install Type

In store, Pop up