Making a bold statement for Missguided’s Babe Power launch, we created a high impact installation at Westfield Stratford.

At its centre, a giant replica perfume can was constructed in-house and finished in rose gold mirror vinyl, with an illuminated logo and CNC detailed features for a striking, realistic look. Surrounding mannequins, styled by the Missguided team and paired with branded chrome helmets, added energy and attitude.

From fabrication through to installation, the result was a confident, visually powerful activation that brought the product to life at scale.