Collaborating with Browns and artist Juno Calypso, we delivered a fully immersive installation for the Brook Street boutique, creating a surreal and atmospheric retail experience.

Titled Sweet Deceit, the space drew inspiration from 1970s carpeted bathrooms, enveloping visitors in a richly textured environment where walls, floors and fixtures were covered to heighten the sensory impact. At its centre, a bespoke infinity bath installation created a striking focal point, using mirrored depth and lighting to evoke the illusion of a glittering, endless void.

Carefully integrated lighting and scent added further layers to the experience, enhancing the eerie, dreamlike quality of the room and inviting customers to step into a cinematic moment.