Marking the arrival of spring, we delivered Laura Ashley’s SS window displays across 65 stores, including a flagship installation at Westfield.

Working from client moodboards, our in house design team developed a series of concepts that reimagined existing props from a previous nautical scheme. By adapting and repurposing these elements, we created a fresh, cohesive story while extending the life and versatility of the original set.

Across all locations, the displays were transformed into wild meadow inspired scenes, layered with planting, florals and soft textures to evoke a natural, seasonal feel. At the Westfield flagship, the concept was elevated further with a large scale feature wall, densely dressed with artificial flowers, foliage and moss to create a striking, immersive backdrop.