Celebrating the launch of Ted Baker’s SS collection, we created a striking in store and window installation centred around the brand’s iconic greyhound motif.

At the heart of the scheme stood a 12 foot sculptural dog, manufactured in fibreglass and finished in house, wrapped in a delicate toile inspired print that echoed the collection’s visual identity. The oversized form brought a sense of playfulness and scale, acting as a bold focal point within the space.

This theme carried through into the surrounding environment, with plinths, walls and decorative elements all finished in the same illustrated toile pattern. We also produced and refinished ceramic props, including vases and plates, adding depth and detail to the displays.

From manufacture through to installation, the result was a cohesive and immersive retail experience that balanced heritage inspired design with a contemporary, statement making execution.